Caps
INOYO
More human. Less role.
INOYO is a Zurich initiative by Philipp Schellenberg — built around a simple idea: less role, more human. A space for families, children and community. Places where performance can pause for a moment. The collection was designed to reflect exactly that: pieces you wear when you do not need to prove anything to anyone.
CapT-ShirtSweatshirtEmbroidery
The Project
His son's handwriting. Turned into embroidery.
The logo on the cap is based on the handwriting of Philipp's son. He simply wrote "inoyo" — and we wanted to preserve exactly that character.
Translating handwriting into embroidery is more complex than it seems. Thread behaves differently than ink. Spontaneous lines must be carefully rebuilt through stitch density, direction and mapping. For the gradient embroidery we developed five separate thread zones and mapped them precisely so the colour transition reads cleanly while keeping the character of the original lettering intact.
The collection includes caps, towels, T-shirts, beanies and sweatshirts — designed in a reduced, honest and understated way. The T-shirts feature the INOYO lettering as a screen print. Caps, beanies and sweatshirts were produced using embroidery.
A project with a story behind it? We'd love to hear about it.
Product
Embroidered Cap
A cap — clean lines, quality embroidery, built to be worn beyond the occasion. The kind of piece that moves from event to everyday without anyone noticing the shift.
- Embroidered logo
- Dad cap, adjustable fit
Product
Heavyweight Tee 270gsm
A 270gsm organic cotton T-shirt that earns its weight. Substantial enough to feel premium, cut clean enough to wear anywhere. Two-ply twisted construction, produced in Portugal from long-staple ring-spun yarn.
- 100% organic cotton
- Heavyweight 270gsm
- Screen print
- Made in Portugal
Product
Sweatshirts
A premium organic cotton sweatshirt — clean construction, comfortable weight, made to carry branding with confidence. Versatile enough for events, everyday wear, and everything in between.
- 100% organic cotton
- Embroidery
- Unisex fit
What we delivered
Cap
Gradient embroidery with handwritten logo
Towel
Embroidered logo on terry fabric
T-shirt
Screen print
Beanie
Embroidery
Sweatshirt
Embroidery
Design
Embroidery development and collection design
Production
Coordination and quality control
An idea worth wearing?
Tell us about your project — we take care of the rest.
